2023 Proven Strategies for Planned Giving Conference | Photo Credit: Danielle Crowley
2023 Member Conference
Proven Strategies for Planned Giving
At Barnabas Foundation, I played a key role in the successful execution of the Proven Strategies for Planned Giving event, which gathers member organizations from around the world. This annual event focuses on sharing the best practices in marketing, gift administration, and fundraising, all from a Christian perspective. With a mix of keynotes, general sessions, workshops, and personalized 1:1 conversations, the event provides deep insights into effective planned giving strategies.
25.5"x11" brochure to advertise the conference, mailed to members & potential members.
Last Chance to Register Postcard #1
Last Chance to Register Postcard #1
Last Chance to Register Postcard #2
Last Chance to Register Postcard #2
I created 3 retractable banners to be used at this conference and future events.
Impact
This year, we expanded our marketing efforts by opening registration to potential members, in addition to current members. The result was a record-breaking number of attendees—the most in the event’s nearly 50-year history. The event also garnered excellent feedback from members, reinforcing its value and relevance in the planned giving community. Unfortunately, I cannot provide official numbers as the information is private.